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Applegate
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About the Authors
Book Preface
Table of Contents


Student Edition
Instructor Edition
Corporate Information Strategy and Management (SIE): Text and Cases, 7/e

Lynda Applegate, Harvard Business School
Robert Austin, Harvard Business School
Warren F McFarlan, Harvard Business School

ISBN: 0070635846
Copyright year: 2007

The text is written for students and managers who desire an overview of contemporary information systems technology management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of technology. No assumptions are made concerning the reader’s experience with IT.

  • Extensive use of Harvard Cases
  • Contemporary view of IT
  • Modular approach
  • For a non-technical audience


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