Feature Summary

New Features:
An expanded text Website that is maintained by the authors provides the most up-to-date content in this dynamic, volatile field.

A new Chapter 2 on strategy and e-commerce make this text even better at preparing students for today's business world and the decisions they will face.

A new Chapter 3 on Business-to-Business relationships and emerging Supply Chain e-commerce models keep the text current with all the latest trends. Customer Relationship Management is also discussed.

Chapter 1 will focus more on e-business strategies. This will bring additional strategy to the text, making it more relevant to the real business world.

New coverage of ePayment mechanisms and mCommerce is now in Chapter 12. mCommerce is currently used in Europe where wireless communication in used in addition to the internet for business.

The marketing chapter (Chapter 14) will include a section on Revenue and e-revenue models. This current explanation of how sites that do not charge its customers a fee can make money is relevant as more of these types of models have emerged in today's marketplace.

Global examples are added to this edition, making it a more well-rounded text, and even more attractive in the international market.

XML and XBRL are integrated throughout the text. These eBusiness reporting languages are becoming more prominent in eCommerce business today, so they are important and timely for the student entering the business world.

Webtrust is still covered, but de-emphasized due to its lack of success. Third party assurance and Systrust, a business-to-business reliability assurance product are discussed.

Retained Features:
Greenstein is the first electronic commerce text that includes accounting risk management and control issues with systems issues such as intelligent agents, cryptography, and firewalls. The accounting information is included in each chapter in the "Implications for Accountants" section (MIS faculty may use this text by omitting this section).

Extensive use of real-world examples makes the content interesting and useful to students, and helps students understand how theories have been applied.

End of chapter material includes key terms, review and discussion questions, and short cases to help students retain and apply chapter content.