Student Center | Instructor Center | Information Center | Home 
 
 
Getting Ready For Prime Time
Glossary
Career Corner
PowerWeb
Newsroom
Personal Finance Corner
Global Business Corner
Technology Corner
Video Cases
Taking It To The Net Exercises
e-Commerce Modules
Crossword Puzzle
eLearning Session
Learning Objectives
Internet Exercises
Self Quiz
Company Web Links
 
Understanding Business, 6/e
William G. Nickels
James M. McHugh
Susan M. McHugh
Chapter 3: Competing in Global Markets
HOME

 
Learning Objectives

After you have read and studied this chapter, you should be able to:

  1. Discuss the growing importance of the global market and the roles of comparative advantage and absolute advantage in international trade.
  2. Explain the importance of importing and exporting, and understand key terms used in international business.
  3. Describe the current status of the United States in global business.
  4. Illustrate the strategies used in reaching global markets.
  5. Evaluate the forces that affect trading in world markets.
  6. Debate the advantages and disadvantages of trade protectionism.
  7. Explain the role of multinational corporations in global markets.
  8. Explain how technology affects global e-commerce.





Copyright ©2001 The McGraw-Hill Companies.
Any use is subject to the Terms of Use and Privacy Policy.
McGraw-Hill Higher Education is one of the many fine businesses of the The McGraw-Hill Companies.