International Business 3rd Edition - Charles HillIrwin McGraw-Hill
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Chapter 3: Differences in Culture



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Internet Applications for Global Managers

  • Building from the closing case on Disney in France, check out the Disney web site (www.disney.com). There you can find information on the different Disney theme parks around the world. Describe what differences you were able to identify based on the information on the internet, and attempt to relate these to cultural factors.



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