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"Global
Most Admired Companies"
Fortune, October 19, 2000.
Synopsis:
This article with several subsections explains diverse aspects
of management of GE, the company that has topped the Global Most
Admired list for the third year in a row. Focusing on GE’s operations
in Asia, this article explains how the world’s most admired company
is trying to become a truly global corporation. Cross-border leveraging,
coupled with the mindset of ‘global products and local markets’
and the globalization of intellect, has been one of GE’s most
powerful global weapons. This article also explains how the globalization
has affected the GE’s expatriate policy.
Full-text Article:
http://www.fortune.com/fortune/globaladmired/stories/0,7762,CS|54928,00.html,
http://www.fortune.com/fortune/globaladmired/stories/0,7762,CS|54928-5,00.html
and http://www.fortune.com/fortune/globaladmired/stories/0,7762,CS|54928-6,00.html
Text connection:
Chapter 1 "Globalization" (pp.5-7) and Chapter 18 "Global
Human Resource Management"(pp.573-577).
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