William O. Bearden

(Ph.D. University of South Carolina) University of South Carolina

 

Bill Bearden is the Bank of America Professor of Business Administration at the University of South Carolina.  He has focused his teaching and research interests in consumer behavior and marketing research.  In addition, Bill teaches principles of marketing and marketing management.  His teaching awards include Outstanding MBA Teacher, the College of Business Administration Alfred G. Smith Excellence in Teaching Award, and the University of South Carolina AMOCO Award for Excellence in Undergraduate Teaching. 

 

He is currently a member of the Editorial Review Boards for the Journal of Consumer Research, The Journal of Marketing Research, the Journal of Marketing, the Journal of Retailing, the Journal of Business Research, and the Marketing Education Review.  His professional experience includes past president of the Southern Marketing Association and the Education Division of the American Marketing Association, and member of the American Marketing Association Board of Directors.  Previously, he served as Co-director of the USC Lilly Endowment Teaching Fellows Program and currently coordinates the Ph.D. Program in Marketing at USC.

 

Bill lives in Columbia, South Carolina, with his wife, Patti, while his two daughters, Anna and Wallace, work for the Environmental Protection Agency in Washington and teach high school math in Greenville, SC, respectively.  Bill and his entire family are active in tennis and enjoy frequent trips to the South Carolina coast.

 

Thomas N. Ingram

(Ph.D. Georgia State)  Colorado State University

 

Tom Ingram is Professor of Marketing at Colorado State University, where he teaches principles of marketing, marketing management, and sales management courses.  Before commencing his academic career, Tom worked in sales, product management, and sales management with Exxon and Mobil. 

 

Tom has received numerous teaching and research awards, including being names the Marketing Educator of the Year by Sales and Marketing Executives International (SMEI).  He is a recipient of the Mu Kappa Tau National Marketing Honor Society Recognition Award for Outstanding Scholarly Contributions to the Sales Discipline.  Tom has served as the Editor of Journal of Personal Selling and Sales Management, Chairman of the SMEI Accreditation Institute, and as a member of the SMEI Board of Directors.  Currently, he is editor of the Journal of Marketing Theory and Practice. 

 

Tom has published extensively in professional journals, including the Journal of Marketing, the Journal of Marketing Research, the Journal of the Academy of Marketing Science, and the Journal of Personal Selling and Sales Management.  His is co-author of Sales Management: Analysis and Decision-Making, 4^th ed.; and Professional Selling: A Trust-Based Approach.  He and his wife, Jacque, enjoy skiing, golf, and exploring the mountains of Colorado. 

 

Raymond W. (Buddy) LaForge

(DBA University of Tennessee) University of Louisville

 

Raymond W. (Buddy) LaForge is the Brown-Foreman Professor of marketing at the University of Louisville (http://cbpa.louisville.edu/buddy/).  He founded the Marketing Education review (http://cpba.louisville.edu/mer) , served as Editor for 8 years, and is currently Executive Editor.  Buddy has co-authored Marketing Principles and Perspectives, Sales Management: Analysis and Decision Making, Professional Selling: A Trust-Based Approach, The Professional Selling Skills Workbook, and co-edited Emerging Trends in Sales Thought and Practice.  His research is published in many journals to include the Journal of Marketing, Journal of Marketing Research, Journal of the Academy of Marketing Science, and Journal of Professional Selling and Sales Management.  Buddy currently serves on the Direct Selling Education Foundation Board of Directors and Executive Committee, DuPont Corporate Marketing Faculty Advisory Team for the Sales Enhancement Process, Family Business Center Advisory Board (http://cpba.louisville.edu/fbc), as Vice President of Conferences and Research for the American Marketing Association Academic Council, and as Vice President/Marketing for the Academy of Business Education.   He is developing the Sales Program at the University of Louisville and establishing The Sales Professional Network (http://cbpa.louisville.edu/salesnetwork) linking sales faculty, students, and executives to improve sales careers, education, research, and practice.  Buddy and his wife, Susan, and daughters, Alexandra and Kelly enjoy tennis, golf, and thoroughbred racing in Louisville, Kentucky.