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Biographies Philip R. Cateora, The University of Colorado at Boulder, received his Ph.D. from the University of Texas at Austin where he was elected to Beta Gamma Sigma. In his academic career at the University of Colorado he has served as Division Head of Marketing, Coordinator of International Business Programs, Associate Dean, and Interim Dean. His teaching has spanned a range of courses in marketing and international business from fundamentals through the doctoral level. He has received the University of Colorado Teaching Excellence Award and the Western Marketing Educator's Association's Educator of the Year Award.Professor Cateora has conducted faculty workshops on internationalizing principles of marketing courses for the AACSB and participated in designing and offering similar faculty workshops under a grant by the Department of Education. In conjunction with these efforts, he co-authored Marketing: An International Perspective, a supplement to accompany principles of marketing texts. Professor Cateora has served as consultant to small export companies as well as multinational companies, served on the Rocky Mountain Export council, and taught in several management development programs. He is a Fellow of the Academy of International Business. John L. Graham, Professor of International Business and Marketing, and Associate Dean (1994-95) at the Graduate School of Management at the University of California, Irvine; Visting Scholar, Georgetown University School of Business (1996-97); Visiting Professor at Madrid Business School in Spain (1991-92); Associate Professor University of Southern California (1979-89); before beginning his doctoral studies at U.C. Berkeley, he worked for a division of Caterpillar Tractor Co., and served as an officer in the U.S. Navy Underwater Demolition Teams; author (with Yoshihiro Sano) of Smart Bargaining, Doing Business with the Japanese (Harper Collins, 2nd edition, 1989), (with Philip Cateora) of International Marketing (Irwin, 10th edition, 1999), and editor (with Taylor Meloan) of Global and International Marketing (Irwin, 2nd edition, 1997); he has also written more than 50 articles and chapters for publications such as the Harvard Business Review, the Sloan Management Review, the Journal of Marketing, the Journal of International Business Studies, the Journal of Consumer Research, Marketing Science, the Journal of Higher Education, the Los Angeles Times, and the New York Times; excerpts of his work have been read into the Congressional Record and his research of business negotiation styles in twenty cultures was the subject of an article in the January 1988 issue of Smithsonian; his 1994 paper in Management Science received a citation of excellence from the Lauder Institute at the Wharton School of Business. |