Data Development on the Internet

This case pertains to the video Data Development

While watching the video Data Development, pay particular attention to the various ways in which marketing research data are collected. Also pay specific attention to the approaches, problems, and outcomes associated with the various data collection methods. Using this information, formulate a list of data that can be collected via the Internet. Specifically, address the types of data (both secondary and primary) that can be collected on the Internet, and how you would go about physically collecting the data. Finally, develop a list of some of the inherent problems of collecting data on the Internet. In your list, be sure to address several of the ethical issues that may arise in collecting marketing research data through the Internet.