Marketing: Creating Value for Customers.


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Chapter 3 Key Terms

economic infrastructure (p.57)quota (p.68)
North America Free Trade Agreement (NAFTA) (p.58)exchange controls (p.68)
European Union (p. 59)hard currency (p. 68)
Association of Southeast Asian Nations (ASEAN) (p.60)General Agreement on Tariffs and Trade (GATT) (p.69)
developed countries (p.65)World Trade organizations (WTO) (p.70)
developing countries (p.65)modes of entry (p.76)
gross national product (GNP) (p.65)exporting (p.76)
per capita income (p.65)licensing (p.77)
exchange rates (p.66)joint venture (p.78)
tariff (p.68)direct ownership (p.78)






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