MIS Cover       Managing Information Technology
in the Networked Enterprise
Third Edition
ISBN: 0-256-17354-0

James A. O'Brien

Module III: Applications in Business and Management

Contains five chapters that discuss the basic concepts and major applications of computer-based information systems. It emphasizes how information systems support end user productivity and the operations, managerial decision making, and competitive advantage of business firms and other organizations. Thus, it includes coverage of concepts and applications in end user computing and collaboration and office automation (Chapter 8), business inforamtion systems and trasaction processing (Chapter 9), managerial reporting, decision support, and executive information systems (Chapter 10), information systems for strategic advantage (Chapter 11), and artificial intelligence, human information processing, and expert systems (Chapter 12).

SAMPLE FIGURES FROM THIS MODULE

Figure 8.10: The costs and risks of end user computing are a major managerial challenge.

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Figure 9.25: An example of EDI. Motorola Codex uses EDI links to its supplier, Texas Instruments, for the exchange of business documents. Codex also makes electronic funds transfers to its banks to pay its suppliers.

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Figure 10.12: Online analytical processing may involve the use of specialized servers and multidimensional databases. OLAP provides fast answers to complex queries posed by managers and analysts using management, decision support, and executive information systems.

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Figure 11.7: How a business may view and employ information technology.

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Figure 12.6: The components of a fuzzy logic credit analysis, screening, and selection system.

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Real World Case: Align in the Sand

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