xiii Module 10: Organizational Design and Control: Explains why the design of organizations is important to international companies and the various dimensions managers must consider when designing their organizations. Explains why and how decision making is allocated across subsidiaries of an international company, both wholly owned and jointly owned. Module 11: Global Leadership Issues and Practices: Covers issues associated with global leadership, including the importance of creating a global mind-set, what is different between global leadership and domestic leadership, and the competencies necessary for effective global leadership. Identifies approaches for selecting and developing effective global leaders, as well as the challenges of leading global teams and global change. Module 12: International Markets: Assessment and Entry Modes: Provides approaches to market screening and environmental analysis. Describes some of the issues market researchers may encounter in foreign markets. Explains international market entry modes. Module 13: Marketing Internationally: Looks at considerations associated with marketing products internationally and ways in which these considerations differ from domestic marketing activity. Addresses issues including discussion of differences between the total product, the physical product, and the brand name; considerations in deciding which parts of the marketing mix to standardize, localize, or “glocalize”; and international pricing and distribution strategies. Module 14: Managing Human Resources in an International Context: Examines worldwide labor conditions and the international human resource management approach, including recruitment, selection, training and development, expatriation, and compensation. Identifies some of the challenges and opportunities of an expatriate position, for the expat and for his or her family members. Describes compensation packages for expatriate executives. Module 15: International Accounting and Financial Management: Outlines the major accounting issues related to operating in international currencies, explores the benefits of triple bottom line accounting, reviews capital structure choices, describes why ICs move funds. Reviews foreign exchange risks and their hedging. Looks at taxation as an international financial force. In addition to the 15 core modules discussed above, International Business provides three additional bonus modules, to provide coverage of selected material that may be of particular value to students and instructors. Bonus Module A: International Institutions from a Business Perspective: Describes why international institutions are important to business, including an introduction to institutional theory. Describes several significant international and regional institutions, including the UN, the IMF, the World Bank, and the OECD. Examines the major trading blocks as successful institutions and their levels of economic integration. Bonus Module B: Export and Import Practices: Examines practices and procedures for engaging in exporting and importing, including sources of export counseling and support, key terms used in exporting and importing, sources of export financing, and export documentation. Bonus Module C: Global Operations and Supply Chain Management: An overview of important operations issues in conducting international business, including the management of international supply chains, the relationship between design and supply chain management, alternatives for global sourcing arrangements, and key issues in decisions regarding global standardization of production processes and procedures.
Geringer_InternationalBusiness
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