McGraw Hill’s

Economics Web Newsletter

Spring Issue, Number 1 of 7

Covering Week of January 31st 2000

Do You Remember

Article Analysis

Note to Instructors

The Economics Web Newsletter is for use as a tool when teaching the principles of economics. It specifically references the Wall Street Journal editions of selected McGraw-Hill Principles of Economics texts. Do You Remember presents five or more quick factual questions and answers covering several articles that have appeared in the Wall Street Journal in the week preceding the newsletter. They make good in-class quizzes when reading the Wall Street Journal is required. Article Analysis reprints one article from the Wall Street Journal and poses five or more analytical questions and their answers with references to text chapters.

The Economics Web Newsletter is written by Jenifer Gamber.

Publication Date: 2/6/00.

©Published by McGraw Hill. All Rights Reserved, 2000.

 

DO YOU REMEMBER?

If you have read the Wall Street Journal from January 31st through February 4th, you should be able to answer the following questions based upon important articles relating to economics. The reference at the end of the answer tells you the date and page number where you can find the article upon which the question is based.

  1. What is the term coined by the CEO of Novell in 1996 to describe rival firms collaborating with their "enemies"? Click for answer.
  2. What historic business cycle event occurred last week? Click for answer.
  3. To what do analysts attribute the productivity surge since 1995 (productivity has risen by 2.6 percent per year since 1995 compared to only 1.4 percent from 1974 to 1995)? Click for answer.
  4. By how much did GDP change in the fourth quarter of 1999? (a) it declined by 1.8 percent, (b) it rose by 1.8 percent, (c) it declined by 5.8 percent, (d) it rose by 5.8 percent. Click for answer.
  5. What unusual sales tactic is Varistybooks.com using to increase its sales of college textbooks through the Internet? Click for answer.
  6. How have capital markets possibly helped keep the current expansion going? Click for answer.
  7. Which rose more in 1999—spending or personal income? Click for answer.
  8. Does America’s 107-month expansion set a world-record for the longest economic expansion? Click for answer.
  9. Name one cause for the ending of previous expansions. Click for answer.
  10. What market is the steel industry looking to expand into? (Hint: they want to replace lumber as an input to this product.) Click for answer.
  11. What news from the National Association of Purchasing Managers may make it more likely that Fed officials will raise interest rates? Click for answer.
  12. Reducing the national debt is adversely affecting some people. Name some of those people. Click for answer.
  13. What action by the Fed was taken last week? Click for answer.
  14. BP Amoco has proposed to acquire Atlantic Richfield, Co, both oil producers. What is the Federal Trade Commission’s opinion about the acquisition with regards to how it will affect the competitiveness of the oil market? Click for answer.
  15. Instantly recognizable Internet domain names are scarce and valuable. A small semiconductor company bought its domain name in 1992, but found out that people didn’t associate the domain name with semiconductors. Instead of attracting interested engineers, it was attracting people interested in Puff Daddy CDs. What is that domain name? (It was offered $1 million for the domain name by another firm.) Click for answer.

 

 

ANSWERS TO "DO YOU REMEMBER?" QUESTIONS

  1. Co-opetition. Many technology firms are collaborating and/or supplying to rival firms in an attempt to increase the market more quickly. One theory has it that firms co-operate as markets develop and compete to divide the market once it is established. (See "More Companies Cut Risk by Collaborating with Their Enemies" January 31, page A1.)
  2. The economy completed its 107th month of economic expansion—the longest economic expansion in U.S. history. (See "Economic Expansion Poised to Set Record, But Exactly When?" January 31, page A13.)
  3. Analysts point to business investment in computers, software and other technological products. (See "Technology Spurs Economic Expansion" January 31, page A2.)
  4. GDP rose at a 5.8 percent annual rate in the fourth quarter of 1999. (See "GDP Grew at an Annual Rte of 5.8% in Fourth Period, Surpassing Estimates," January 31, page A2.)
  5. It is hiring college students to sell textbooks to their classmates. (See "Marketers on Campus: A New Bag of Tricks," January 31, page B1.)
  6. More sophisticated capital markets have spread the risk of fluctuations in individual industries lowering the probability that a slump in one industry will bring the entire economy to a halt. (See "Why the Long Boom? It Owes a Big Debt to the Capital Markets," February 1, page A1.)
  7. Personal income rose 5.9% in 1999 while spending rose 7%. To read the full report go to http://www.doc.gov. (See "Rate at Which Consumers Save Sinks to a Record," February 1, page A2.)
  8. No. Japan had a 20-year expansion beginning in the 1950s and Chile had a 16-year expansion beginning in 1983. (See "In Asia, Europe, Latin America, Duration of Expansions Puts Latest U.S. Boom in the Shade" February 1, page B1.)
  9. Inflation, oil price shocks, war, overly tight monetary policy, deficit spending prompting Fed to raise rates, inflation prompting Fed to raise rates. (See "The Power Brokers, the Plutocrats and the Prognosticators" and "A Century of Booms, and How They Ended," February 1, page B1.)
  10. Steelmakers are trying to get homebuilders to use steel instead of lumber to build houses. This is attractive to homebuilders who have faced rising lumber costs and attractive to steel manufacturers who have faced competition from cheap imported steel. (See "Steelmakers Want Bigger Housing Cut," February 2, page A2.)
  11. The prices index from the NAPM survey rose to 72.6 in January. The overall NAPM index stood at 56.3—a level over 50 indicates expansion. For the full release go to http://www.napm.org/ (See "Manufacturers Remained Busy in January," February 2, A2)
  12. Since the national debt is being reduced, the Treasury is reducing the number of government auctions and the market for T-bills and bonds is shrinking. This has reduced employment among bond traders, has cut one place conservative investors can put their money, and eliminated the job of John Mitchell who drove the "National Debt Clock" truck around the country. (See "Cutting National Debt Sounds Cool but Upsets Some Well-Laid Plans" February 3, A1)
  13. The Fed raised the Fed funds rate by a quarter of a percentage point. The Fed also raised the discount rate to 5.25 percent. The Fed’s home page is at http://www.federalreserve.com/. (See "Fed Raises Its Main Interest Rate," February 3, A2)
  14. The FTC is seeking to block the acquisition on antitrust grounds. It believes the acquisition will allow the BP to control oil production in Alaska’s North Slope and affect world oil prices. (See "FTC to Seek Bar to Deal of BP, Arco," February 3, A3)
  15. The domain name, registered in 1992 to Multi-User Specialty Integrated Circuits is MUSIC.COM. (See "How Music.com Found Itself a Hot Address," February 3, B1)

Return to Questions

 

The Usual Causes of Death—

Inflation and Inept Policies—

Aren’t Afoot in America Yet

By JACOB SCHLESINGER and NICHOLAS KULISH
Staff Reporters of THE WALL STREET JOURNAL

2/1/2000
The Wall Street Journal
Page A1
(Copyright (c) 2000, Dow Jones & Company, Inc.)

The Roaring Twenties crashed to a halt about the time of the stock-market plunge of 1929. The booms of the 1960s and 1980s were crushed by rising inflation and the Federal Reserve's vigorous efforts to tamp it down. Asia's period of long, fast growth ended in the late 1990s with the sudden flight of foreign capital.

What will bring the great turn-of-the-millennium boom -- which Tuesday becomes the longest expansion in U.S. history -- finally to an end? One way to predict the future is to look to the booms of the past.

The usual cause of death has been a particularly vicious strain of macroeconomic disease, like inflation, combined with the ineptness of policy makers treating it. Bad luck -- oil shocks and war -- have also been to blame.

Remarkably, few of these culprits are afoot in America today. One reason: Economists and policy makers have learned from recent history. "When you look at the mistakes of the 1920s and 1930s, they were clearly amateurish," says Harvard economist Greg Mankiw. "It's hard to imagine that happening again -- we understand the business cycle better."

Now, a generation of Americans raised on the belief that the 1950s and the 1960s were an unrecoverable oasis of prosperity has collectively changed its mind. Last month, the Conference Board's consumer-confidence index hit an all-time high, breaking the old record set in October 1968. Most folks, in other words, see nothing but sunny skies well into the future.

In the past, such ebullience was a telltale sign that the end was near. Yale University economist Irving Fisher declared that "stock prices have reached what looks like a permanently high plateau" -- just days before the crash of '29. In 1968, the Commerce Department dropped the title, "Business Cycle Developments" from a monthly publication, concluding that the business cycle was dead.

  1. Define the business cycle. What stage of the business cycle is the U.S. economy currently in?
  2. It wasn't. Although the boom of the 1960s lasted longer than each of the prior expansions since 1854 -- the first year covered by the National Bureau of Economic Research's official business cycle history -- it, too, faded into recession or worse.

    Virtually every U.S. expansion since World War II has ended with the same script: Inflation picked up, the Fed cracked down, and the economy fell into recession. The longer growth lasts, the more likely cost pressures build. Falling unemployment forces companies to offer higher wages and pass on costs to customers. Supply shortages may emerge and factories may struggle to keep up with demand, allowing sellers to hike prices.

    At the end of the '60s boom, the consumer-price index was rising at an annual rate of 6.2%. At the end of the '80s boom, inflation crossed 5%.

  3. Why might inflation be a harbinger of an impending recession?

In 1999, in contrast, the CPI rose a tame 2.7%, as global competition surged and Internet shopping caught on. A recent comparative shopping survey by Lehman Brothers found that a London Fog trench coat costing $225 in a store could be had for just $89.95 online, while a dose of Viagra selling for $57.69 from a conventional pharmacy was selling for $45.60 on the Web. That kind of competitive pricing works to keep inflation down.

Another reason for low inflation -- and the economy's overall good health -- is the 1990s surge in productivity, or output per worker hour. That measure of efficiency determines an economy's long-term sustainable growth rate. Through the 1960s, productivity grew at an annual rate of 3%. From the early 1970s through the mid-1990s, it slumped to about 1.5%. Since 1995, thanks in part to computers and a massive capital-spending boom, many economists believe the growth of productivity has rebounded to near 1960s levels.

  1. How have recent increases in productivity kept inflation down?
  2. The expansion and diversification of financial markets have also extended the boom, by creating trillions of dollars of new wealth and spreading it widely among consumers. And America's growing reliance on capital markets to finance companies has made the allocation of funds more efficient.

    The ability of manufacturers to manage inventories more skillfully has made the current expansion more even-keeled. In the past, companies during good times built up huge stockpiles in anticipation of growing demand. If demand fell, production plunged to work off excess inventories, accelerating a downward spiral. Thanks to just-in-time production methods and more sophisticated market-monitoring techniques, inventories remain slim by historical standards. Last year, the Big Three auto makers kept enough extra cars on lots to meet just 64 days worth of demand -- down from 77 days a decade earlier.

  3. How have improvements in inventory management reduced the risk of recession? Has it also affected expansions? If so, how?

This is also the first major expansion since the '20s driven entirely by private sector spending. The government played a big role in fueling the '60s and '80s booms, but that also spurred inflation and drove interest rates higher. Through the '90s, budget deficits shrank, disappeared and ultimately turned into surpluses. Now, the government is even paying off the old outstanding debts of those earlier, profligate eras.

"Debt reduction helps everyone by getting the government out of competition for loans, which makes interest rates lower overall," President Clinton crowed last week as he vowed to make the federal government debt-free by 2013 -- for the first time since 1835.

Sudden, unforeseen shocks can always jolt an economy. But the U.S. today seems better able to absorb one blow that has helped to kill previous expansions -- a spike in oil prices. Thanks to greater energy efficiency, and a shift away from energy-intensive industry, spending on oil makes up just 3% of gross domestic product today, down from 8.5% in 1981. Even with the sport-utility-vehicle craze, American vehicles are, on average, 5% more fuel efficient than a decade ago.

Now for the trouble spots:

Though inflation remains low, labor markets are the tightest they've been in a generation, with the unemployment rate hovering near 4%. Some desperate employers are starting to jack up compensation to keep and retain workers.

The latest Fed survey of regional economic conditions found Iowa fast-food restaurants offering health benefits to part-time workers. Retailers around the country brandished starting bonuses, tuition reimbursements, health clubs and child-care benefits just to keep cash registers manned during the holidays.

Fed Chairman Alan Greenspan fears that those kinds of costly incentives could soon lead to the old wage-price death spiral. That's why the central bank raised interest rates three times last year, is widely expected to do so again Wednesday and possibly several more times by mid-year.

5. How can low unemployment lead to inflation? And then a recession?

The stock market's surge is another source of concern, with share prices well above what any of the old formulas could justify based upon earnings, dividend payments, interest rates. The Standard & Poor's 500-stock index was trading at 31 times earnings at the end of last year, double the average rate for the past 40 years. Internet superstar Yahoo! hit a whopping price/earnings ratio of 735. The 1920s saw a similar bidding up of shares, particularly in new technologies -- one of the hot themes then was radio. Then, as now, investors borrowed heavily to buy stocks, and borrowed heavily against their market-driven wealth.

The collapse of the 1920s bubble weakened what turned out to be a fragile economy -- and the heavy amount of debt held by investors magnified the force of the market crash.

A blow today could be more severe. The market is more integrated into the economy than ever before: Nearly half of all households own shares, thanks to the explosion of mutual funds and 401(k) plans. And the proliferation of new financial instruments -- including new flavors of derivatives and asset-backed securities that are untested by a severe downturn -- may magnify the damage in a crash.

Then there's the trade deficit, which hit a record $26.5 billion in November, the most recent month available, fueled by Americans' insatiable demand for foreign goods. Sales of pearls and precious stones from abroad rose 15% over the prior year; imported furniture rose 22%. That's accompanied by a growing dependence on foreign capital to finance American business and American markets. Foreigners have more than $6 trillion invested in the U.S., while Americans have just over $2.5 trillion invested abroad.

A loss of confidence in the U.S. economy -- triggered say, by a plunge in the value of the dollar -- could touch off a stampede by foreign investors to pull out of American markets. That's what burst Asia's bubble in the late 1990s.

  1. How is the U.S. trade deficit related to our increasing reliance on foreign capital and the possibility of a recession instigated by decisions by foreign investors?
  2. In the past, relatively minor setbacks often became calamities because of policy blunders. The 1929 "great crash"" became the "Great Depression," in part because the Fed kept the money supply tight even as the economy was contracting, and President Herbert Hoover raised taxes to balance the budget. Inflation got out of hand in the '60s and '80s because the Fed had been too loose with money supply, and because Lyndon Johnson and Ronald Reagan spent beyond their administrations' means.

    Today, the government looks better poised to handle an incipient downturn. For the first time in modern economic history, fiscal policy is being run the way the textbooks say it should be during good times: The government's big budget surpluses help damp growth and prevent the economy from overheating.

    The surpluses also give President Clinton and his successors more room to stimulate the economy with spending increases or tax cuts should conditions soften. "We've reloaded the fiscal cannon," as Treasury Secretary Lawrence Summers puts it.

    The Fed, meanwhile, is more vigilant than ever about pre-empting inflation before it gets out of hand, and quicker to ease up when the economy looks weak. That's why Mr. Greenspan is raising interest rates now, and why he was quick to cut rates after the 1987 stock market crash and during the 1998 Asian crisis.

    "We can't smooth out every shock, but I feel confident that the Federal Reserve can basically keep us close to a fairly steady path," says Christina Romer, an economic historian at the University of California at Berkeley. "We've entered an era where, if policy makers stick to the consensus among economists, we won't have as many cycles."

    Yet for the government to act wisely, it has to be able to forecast accurately, a skill that hasn't yet been perfected. Even Mr. Greenspan has sometimes called things wrong. In October 1990, he told his Fed colleagues that "the economy has not yet slipped into recession" -- even though it was later determined that the downturn had started three months earlier.

  3. What is required of government to be able to reduce business cycles in the economy?

Good times tend to breed a cockiness that makes people forget that times can turn sour, and lead to the very excesses that make the economy shaky. Former Treasury Secretary Robert Rubin is often hailed as one of the patron saints of this expansion. When Mr. Rubin was recently introduced at a public appearance, the master of ceremonies said "the debate in Washington is whether Bob Rubin is the best Secretary of the Treasury since Alexander Hamilton, or the best Secretary of the Treasury including Alexander Hamilton."

"You know," Mr. Rubin responded, "they were having that same debate about [then-Treasury Secretary] Andrew Mellon in 1928."

ANSWERS TO ARTICLE ANALYSIS QUESTIONS

Refer to the following chapters in McConnell and Brue’s Economics and Macroeconomics for help when answering these questions: Chapters 8-14.

Refer to the following chapters in Colander’s Economics and Macroeconomics for help when answering these questions: Chapters 7, 8-9, 13.

  1. A business cycle is the fluctuations of real output around the growth trend. The parts of the business cycle include the downturn (recession) and the upturn (expansion). The economy is currently in an expansion. Return to article.
  2. As the article mentions, nearly every expansion ends with increasing inflation. Inflation, therefore can be thought as a harbinger of a recession. The cause of the recessions, however, have mostly been due to the Federal Reserve’s reaction to inflation—to reduce the money supply. Reducing the money supply shifts the aggregate demand curve to the left and output declines. Return to article
  3. The U.S. economy has experienced an accelerated increase in productivity. This keeps inflation down by reducing per unit costs of production. If productivity is rising by 2.5 percent a year, firms can increase wages to employees by 2.5 percent per year without raising product prices and still turn a profit. If, however, wages increase by more than productivity increases, per unit costs will rise and firms will eventually raise product prices. If this is ongoing, inflation will result. In terms of the AS/AD framework, increases in productivity lead to shifts in the AS curve to the right. As the AS curve shifts, inflation falls. Return to the article.
  4. Improvements in technology—specifically the computer—have improved the ability of firms to manage their inventories. The term used to describe inventory management today is just-in-time inventory. This has reduced fluctuations in inventory levels. Since inventory is a component of aggregate demand, this has also reduced fluctuations in the business cycle. This means that recessions and expansions are more muted (other things equal). Return to article.
  5. One trouble spot for the expansion is low unemployment. Low unemployment means that the economy may be coming up against capacity constraints. If aggregate demand exceeds aggregate supply, firms will begin to compete harder for the limited supply of labor. Firms, wanting to meet increases in demand for their products, will offer higher wages to lure workers away from other firms. As they do this, their costs will rise. If all firms face this constraint, product prices will rise and inflation will result. Return to article.
  6. A deficit on the current account (greater imports than exports) must be offset by an equal surplus on the capital account. That is how Americans are paying to consume more than they are producing. This means, however, that foreigners are investing more in the United States. If foreigners lose confidence in the U.S. economy, they may reduce their holdings of U.S. assets. Falling asset prices might push the economy into recession. Return to article.
  7. To smooth out recessions, the government must react correctly to the business cycle—slowing the economy when it grows beyond capacity to avoid inflation and accelerating the economy when it slips below capacity to avoid recession. It must be very wise in instituting correct policies. It also must be able to forecast the economy because many of its policies are either implemented with delays (it takes time to pass bills through Congress) or have effects after many months (monetary policy affects the economy with a lag). Return to article.

 

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