Chapter 11: Presentation Aids
The audience learns more and remembers longer when the speaker uses presentation aids. Begin by analyzing the rhetorical situation in order to decide which presentational aids to use. The basic kinds of visual aids include objects, photographs, charts, or maps. The media commonly used for these aids include flip charts, overhead transparencies, and handouts. There are also audio aids, such as tape recorders, and audiovisual aids, such as films and videotapes. Computer-assisted graphics enable you to prepare professional-looking visual aids that can be printed on overhead transparencies or paper. When creating and using visual aids, be sure to follow the four basic guidelines: simplicity, visibility, well-planned layout, and effective use of color. Before your speech, make sure to rehearse with your equipment and check to make sure it is working correctly.
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