About this book
The purpose of this text is to introduce the field of communication to students who may have little or no background in communication theory. The three overriding goals of the book are to help students understand the pervasiveness of theory in their lives, to demystify the theoretical process, and to help students become more systematic and critical in their thinking about theory.
Communication Homepage] - [IC Theory Homepage]
[Instructor Resources] - [Student Resources]
Copyright ©2001 The McGraw-Hill Companies. Any use is subject to the Terms of Use and Privacy Policy. McGraw-Hill Higher Education is one of the many fine businesses of
The McGraw-Hill Companies, Inc..
