1. Your newspaper has a section
about health and fitness and this week the lead story is on diets. What
interactive features could you add on your Web version? For clues, check
out these sites. Take
the Fitness Quiz,
2. The health and fitness section of your
paper or news broadcast has a story about weight lifting. List three interactive
features you would add to your Web version. Here are some other ideas from
the same site: Size
Up Your Strength,
Take the
Flexibility Test.
3. Your publication or news broadcast has
a story about the large debts college students incur. You want to offer
readers/viewers some advice about how they can manage their money determine
their financial status. What interactive feature could you offer? Take
your Financial
Checkup on the Chicago Tribune's Money site or check these sites:
4. Your newspaper or news broadcast has
a story about the rise in tuition at your university. Using the same type
of interactive reasoning as in #3, what interactive feature could you provide
to tell the reader how the tuition increase will affect him or her personally?
5. You are writing or producing news for
the business page or segment of your broadcast about job prospects for
college students. Add an interactive feature: Check out
Job Hunt.
6. Readers and viewers love games and challenges.
Remember all those currrent events quizzes your journalism professors may
have given you. Imagine how much time they could have saved if they clicked
into CNN's site for News
Quiz.
7. You are struggling to make ends meet.
Perhaps you haven't explored all your options for financial aid. Check
out the Washington Post's College
Post.
If this link is no longer active, find
similar information at the Washington Post's site:
http://www.washingtonpost.com
8. While you are in the Post site, you
should check out the restaurant sites to find a good restaurant if you
ever visit Washington or if you ever design a site that includes this kind
of information: Restaurants
9. The folks at Philadelphia Online (The
Philadelphia Inquirer and Philadelphia Daily News) are very proud of their
massive databases. To check out all the interactive possibilites that a
news Web site can offer, click and explore the ones that interest you:
Databases and full-text
documents .
10. You are planning a site in business
communications or advertising for Federal Express. Or you are a consumer
who just wants to know where your FedEx package is: Check out the interactive
elements that this type of site provides:
Track
a FedEx® Package.
11. Fun and games are important aspects
of Web sites. Studies show that the highest use of the Web is for games.
Media sites often include crossword puzzles. So if you plan a media site,
you should consider what fun elements you include. Here are some for advertisers:
Contest
World
Puzzle
Depot
Advertising majors should check out the
interactive possibilities at these other sites:
Digital
Nation's Ad Juggler
The
Internet Advertising Association
12. News and magazine majors: Take
a news story from your campus or local newspaper and plan an interactive
element for it.
Advertising majors: Take any ad
that appears in your campus or local newspaper, and plan how you would
present it interactively on a Web site.
Public relations majors: Take a
story about an event from your campus or local newspaper and plan how you
would promote it with interactive elements.
13. What was your favorite interactive
technique that you viewed today?
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