The Cory Garfin cartoon, "family@21st.century.hom,"
in the paper version of Composing Cyberspace (p. 148) pokes fun at our
increasing dependence on electronic communication, even with the people
closest to us. The ultramodern family portrayed here, despite being seated
together "face to face" around their dining room table, communicates via
networked computers. To accentuate the point, Garfin has replaced their
heads with "emoticons"
or "smileys," keyboard-text characters that visually
express crude emotions, a convention that has developed from widespread use
of e-mail. (You read emoticons sideways by tilting your head counterclockwise.
The man seated on the right wears :-) or the common smiley face, usually used
to mean "I'm happy" or "I'm joking"; the woman standing to the left appears
to be winking above pursed lips.) The children's emoticons are not conventional
or obvious ones -- is the child in the highchair frowning, the other child
smiling and wearing a cap? -- and so the cartoonist seems to be exaggerating
and satirizing the convention of using emoticons itself, just as he satirizes
e-mail addresses in the caption.
People developed emoticons because of the difficulty of expressing emotion
and tone in written language, the primary means of computer-mediated communication
or CMC. The advantages and disadvantages of CMC for expressing personal
identity are explored in Chapter 2 and Chapter 3; this chapter examines both
positive and negative effects of CMC and the Internet on building community.
The questions of identity and community are closely linked, of course, since
we most commonly form groups based on shared cultural identities, as well as
physical proximity, and those groups, in turn, help us shape and express our
identity. The most basic social group in our culture is the nuclear family,
so in that context the notion of giving up some essential piece of our
humanity is particularly disturbing -- in Garfin's cartoon, family members
not only give up the expressiveness of their voices and faces but
literally lose their heads! Moreover, even the food has become virtual
("one more byte"), and the safe physical
haven of "Home Sweet Home" has
been transformed by Garfin into an electronic "homepage" on the Web,
accessible to millions of Internet users. Is this liberation, the
cartoonist may be asking us, or a new form of enslavement?
While emoticon heads are obviously absurd, some community members'
dependence on electronic communication -- even among family members or
people seated in the same room -- is not farfetched at all today.
Corporate employees, even those in the same building or floor, work
together on "intranets" or internal networks. College students who move
away from home stay in touch with friends and family by e-mail, in most
cases more frequently than they used to write paper letters (now referred
to as "snail-mail"). Perhaps you already use CMC to get assignments from
teachers, collaborate with classmates, or make plans with dormmates; you
may even have experience electronically "chatting" with fellow students
seated together in a computer classroom or lab (see Chapter 9 for a closer
look at instructional technologies) or with other people across the Internet.
It's on the Net, at a physical distance, where
the potential of virtual community (that is, forming and maintaining bonds with people through CMC)
is being most intensively explored and tested. In the following pages,
Howard Rheingold tells several moving stories about people
sharing interests and helping one another through conferences on the WELL
(Whole Earth 'Lectronic Link), a pioneering online forum that may
represent "one of the informal places where people can rebuild the aspects
of community that were lost when the malt shop became a mall."
John Perry Barlow, another WELL veteran, relates similar experiences but
also wonders about the missing ingredients of online communities -- the
body and spirit, human diversity, and the sense of shared adversity that
brings communities together.
Amy Bruckman, a researcher from the Georgia Institute of
Technology who has started two virtual communities, recommends that designers
of such communities adopt specific policies about admissions, anonymity, and
the architecture of electronic spaces. Among those spaces on the Internet,
hundreds of newsgroups and Web sites are devoted to religion and spirituality,
and in "Finding God on the Web," Joshua Cooper Ramo wonders
whether this new medium has the potential to bring together people who have
been lured away from their communities by TV. And finally, in what might
be read as a cautionary tale or warning about virtual community written in
the early 20th century, novelist E.M. Forster imagines a future
in which everyone lives separately in cubicles, accesses information
remotely, and communicates through the globally connected "Machine."
In all these selections, you may observe the tension between pulling apart
and pulling together that is at the heart of any discussion of community.
Your own views about the impact of technology on community will be rooted
in your experience with physical, face-to-face communities. Therefore you
may find it useful first to think about that experience by listing some
communities you've belonged to in your life, including communities with
which you currently identify. Then choose one or more of those communities
and consider the following:
1. How did you participate in this community? What
kinds of things did you do that constitute your participation or
identification with this group? What interests or values did you share
with other members of the community? Did everyone in the group share these
interests or values? What interests or values did you not share with other
members of the community?
2. What conventions, etiquette, or rules governed
your interactions with other members of this community?
3. Think of a conflict or area of tension that was
experienced in this community. What were your feelings about it? How did
the community respond to this conflict or tension? To what extent was it
resolved?
4. How has computer technology affected this
community positively, negatively, or neutrally? To what extent do you
think the community bonds depend on physical presence or proximity?
5. Social scientists say that most communication
is nonverbal (including body language, gesture, intonation, etc.), but CMC
is text based and eliminates most nonverbal cues. What do you think is
lost and what do you think is gained when people communicate electronically? If you have access to a computer lab, classroom, or networked computers equipped with electronic discussion software, discuss this issue online using your real name.
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