Wortman - Psychology Psychology, 5/e   Wortman, Loftus & Weaver
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Chapter 17 - Attitudes and Social Cognition


Learning Objectives

  1. Identify the three components of attitudes, and explain how attitudes can influence behavior.
  2. Explain how persuasive communications can influence people to change their attitudes.
  3. Describe the cognitive dissonance model of attitude change, and discuss the research that supports it.
  4. Discuss the alternative explanations for cognitive dissonance, focusing on Bem’s self-perception model.
  5. Explain how one’s impressions of people are influenced by primacy effects, schemas, priming, and self-fulfilling prophecies.
  6. Explain the process of causal attribution.
  7. Identify the common biases in making causal attributions.
  8. Identify the important factors in attraction, liking, and love.
  9. Discuss the three types of love proposed by Sternberg.
  10. Identify the three aspects of prejudice; define stereotype, and explain how stereotypes are developed and maintained.
  11. Discuss the various explanations for racism, and explain how to counter racism effectively.
  12. Describe several sex stereotypes that are common today, and explain why they endure.
  13. Identify the factors that contribute to successful, loving long-term relationships.



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